Cross sections and polarization of emission have been calculated for the excitation of ground-state ions in collision with rare gas atom targets in the energy range ECM=1-100 keV. Each ion-atom pair has been treated as a quasi-one-electron system, the interaction of the valence electron of the ion with the closed-shell ion core and with the rare gas atom being represented by semi-empirical model potentials. Close-coupling solutions to the impact-parameter equations have been obtained. The calculations for Be+ excitation are based upon the three states of the ion valence shell, 2s, 2p0 and 2p1, and those for Mg+ excitation upon the six states of the ion valence shell, 3s, 3p0, 3p1, 3d0, 3d1 and 3d2, and the energetically similar 4s state. Characteristic features of the predicted excitation cross sections and the polarization of emission are in agreement with the experimental results of Andersen et al. (1976).