Equilibrium grain boundary segregation is assessed in terms of its measurement, theory and industrial significance. Aspects of the phenomenon of this segregation, namely the localisation, chemical system dependence, response to environmental parameters, etc., are discussed in relation to the measurement techniques for grain boundary segregation. These techniques-the interfacial energy approach, AES, XPS, STEM with X-ray analysis and the atom-probe FIM-are analysed in terms of their unique contributions. The theories of segregation are presented in a unified framework which uses analogues of the theories for gas adsorption on free surfaces. The cases of limited and unlimited numbers of sites are treated. Thus, McLean's segregation theory is seen to be the counterpart of Langmuir adsorption and a self-interacting segregant is seen to follow the analogue of the Fowler theory. The Fowler theory is extended to ternary systems and accurate methods of estimating the value of the relevant fixed parameters are presented. The kinetics of segregation and desegregation are then outlined. A range of material aspects affected by grain boundary segregation are described.